DEVEXTER expertise

Management of international key accounts

  • initial approach;
  • responding to requests for proposals;
  • adjusting products to meet customer specifications;
  • negotiating prices;
  • and managing R&D and design teams.
Example: for a French automotive equipment supplier specialising in door mechanisms, secured accreditation as an approved supplier to Toyota and grew annual sales from zero to €11 million in four years.

 Sales and marketing management

  • Managing sales;
  • screening and optimising customer portfolios;
  • optimising market-specific product ranges;
  • setting prices and margins;
  • drawing up marketing plans;
  • and setting up distribution channels.
Example : for a German manufacturer of consumables for the luxury goods industry, put together a luxury strategy for wholesaler customers resulting in sales growth of 15% in year 1.

 International business development

  • Targeting new markets and growth drivers;
  • identifying and approaching screened contacts;
  • understanding potential customers’ strategic and technical expectations;
  • identifying decision-making processes;
  • and winning requests for proposals.
Example : for the French subsidiary of a German technical textiles group, identified niches to help the company move into new markets; won a €1 million a year contract to supply seat textiles to MIA Electrique.